re: Is the Big Ten a sleeping giant?

The B1G tried to shut down football during the Covid year. Remember who controls those universities and who they answer to.

The sleeping part is accurate and will stay that way. You can judge the conference by the bottom 6-8 teams. Are the bottom 6-8 SEC teams more committed to football than the bottom 6-8 B1G teams?

I'd say the SEC - with its 7 (when OU/TX join) schools that have won 11 BCS and 5 CFP titles since 1998 compared to the 1 big1t1en founding member that's won that conference's lone BCS and lone CFP title - stands a chance going forward regardless of TV/broadcast contracts.

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The SEC should have smoked the B10 financially this round. Why didn't we?

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Bigger TV markets in B10 territory. Especially adding LA now along with Chicago.

SEC has content
B1G has population

More people means more people to pay for a crappy product

Sleeping = YES

Giant = NO

More like a napping midget

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But here is the interesting part. Despite SEC dominance on the field for 2 decades now, the B10 has gotten a better tv rights deal every time throughout those 20 years. Large corporations don't make multi-billion dollar offers unless they see value.

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Do yo think perhaps there are possibly millions of more people in one footprint than the other?

Let me preface what I am about to say with this...my wife and I have been down South many times for vacations...Tenn, GA, SC, AL, Florida, and Texas are all beautiful states.

People move to the warm weather, they don't move North as they get older.

Everyone on here is stuck on Championships in regards to TV contracts...TV Contracts are about viewers and markets. I said this on here a week ago and was laughed at but the reality is outside of the SEC fanbases, most people don't watch the SEC and SEC fanbases are not the largest in the Country...therefore the SEC is a REGIONAL production.

The Big 10 has the top 4 markets in their coverage...
NYC = Rutgers/Penn State
LA = USC/UCLA/large Big 10 alumni base
Chicago = Big 10 central
Philadelphia = Penn State/Rutgers

The SEC has Atlanta...there are also a lot of alumni and Big 10 fans in SC, GA, and FL. SEC fans stay in the South, why would you move to the snow???
I love watching all football: high school, college and pro. I watch Harvard and Yale if it is on. My favorite game is Army/Navy. I love watching the SEC games as well as PAC 12 after dark, Big 12, MAC, and HBCU games.

In the end the contracts are all about the eyeballs and the Big 10 just has more...more alumni, more casual fans, and more TV's.

There is no doubt it means more in the SEC and thus the Championship domination in football and baseball but in the end the money goes where the markets are bigger and better.

At this point they've moved past sleeping giant, stepped over comatose, moseyed by clinically dead, and are currently in the rotting away stage.