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Birmingham's CFB obsession

Posted on 10/6/21 at 2:12 pm
Posted by BHMKyle
Birmingham, AL
Member since Feb 2013
5076 posts
Posted on 10/6/21 at 2:12 pm
The ratings for the Ole Miss-Alabama game Saturday were somewhat lackluster. Apparently not that many people, relatively speaking, want to sit around and watch a team run up the score on another.... but don't tell that to people in the state of Alabama:

quote:

Mississippi-Alabama was the top college football game of the weekend, averaging a 2.7 rating and 4.79 million viewers on the SEC on CBS — the network’s most-watched game in week five of the season since 2015. The Tide’s easy win actually declined 3% in ratings, but increased 1% in viewership, compared to last year (Texas A&M-Alabama: 2.75, 4.76M). Versus the same matchup in 2019, ratings and viewership jumped 21% and 34% respectively from a 2.2 and 3.59 million.

Notably, the game averaged a 43.5 rating and whopping 65 share in Birmingham (Ala.).


This is a MONSTER number for any one market for just about any event... especially for just a random regular season game.

To put this in perspective, when the Chiefs were playing in the Super Bowl, the Kansas City market had a 55.7 rating... Birmingham's rating for just a typical Alabama game on CBS is not all that far off from a Super Bowl rating for a participant team. I mean that's pretty unreal.

Of every TV in the Birmingham area on Saturday afternoon, 44% of those were turned on to the Bama game, and of the ones that were turned on, 65% were watching it.

That's insane!
This post was edited on 10/6/21 at 2:15 pm
Posted by biclops
Member since Oct 2011
6149 posts
Posted on 10/6/21 at 2:16 pm to
Do you know if these ratings account for streaming tv packages, such as YouTube tv and sling?
Posted by kingbob
Sorrento, LA
Member since Nov 2010
67006 posts
Posted on 10/6/21 at 2:16 pm to
Well…yeah. Birmingham is the largest collection of Bama fans.
Posted by Nerd
Member since Dec 2019
876 posts
Posted on 10/6/21 at 2:17 pm to
What were the popcorn sales in the Birmingham market?
Posted by Krampus
Member since Nov 2018
5207 posts
Posted on 10/6/21 at 2:17 pm to
Too bad Birmingham is a small, low-value market.
Posted by WRhodesTider
Birmingham, Al
Member since Nov 2005
868 posts
Posted on 10/6/21 at 2:21 pm to
Posted by BHMKyle
Birmingham, AL
Member since Feb 2013
5076 posts
Posted on 10/6/21 at 2:21 pm to
Just for the record, the National Title Game involving either Alabama or Auburn usually scores a 67 rating in Birmingham.... which again is complete insanity.

I've never seen any other market score that high for any other program, even the Super Bowl for when the home team is participating.
Posted by BHMKyle
Birmingham, AL
Member since Feb 2013
5076 posts
Posted on 10/6/21 at 2:24 pm to
quote:

Too bad Birmingham is a small, low-value market.


I mean its obviously not a large market, but its certainly not tiny either. Birmingham is the country's 45th largest television market, ahead of four markets with major professional sports teams (#50 New Orleans, #51 Memphis, #53 Buffalo, #69 Green Bay).
Posted by higgs_boson
State College, PA
Member since Sep 2014
22454 posts
Posted on 10/6/21 at 2:25 pm to
Birmingham is always football crazy.

Remember the Stallions?
Posted by Gary Busey
Member since Dec 2014
33277 posts
Posted on 10/6/21 at 2:26 pm to
quote:

Too bad Birmingham is a small, low-value market.


And the entire market will tune in this Saturday night to watch Alabama smash A&M.
Posted by BHMKyle
Birmingham, AL
Member since Feb 2013
5076 posts
Posted on 10/6/21 at 2:27 pm to
ESPN's Top markets:

1. Birmingham
2. New Orleans
3. Richmond
4. Louisville
5. Greenville
6. Knoxville
7. Greensboro
8. Charlotte
9. Memphis
10. Columbus

Bsically all medium-sized markets, mostly in the South.
Imagine if ESPN hadn't gone so woke!
Posted by CapstoneGrad06
Little Rock
Member since Nov 2008
72158 posts
Posted on 10/6/21 at 2:30 pm to
The college football capital of the South.
Posted by StopRobot
Mobile, AL
Member since May 2013
15375 posts
Posted on 10/6/21 at 2:31 pm to
quote:

Well…yeah. Birmingham is the largest collection of Bama fans.



Little old but

Monday’s Auburn/Oregon BCS National Championship Game earned a staggering 67.0 rating in the Birmingham market, virtually even with last year’s Alabama/Texas title game on ABC (67.4).

LINK /

Its college football period


This post was edited on 10/6/21 at 2:32 pm
Posted by Ghost of Barnwell
central alabama
Member since Dec 2013
1773 posts
Posted on 10/6/21 at 2:33 pm to
quote:

Birmingham is always football crazy.

Remember the Stallions?



Lots of money is wagered in the Bham area on football games and according to the FBI its one of the highest in the nation per capita during football season. I had a former FBI agent as a neighbor years ago and knew about the gambling in the Bham area and just how big it is.
Posted by secuniversity
Member since May 2015
5681 posts
Posted on 10/6/21 at 2:44 pm to
It was the most-watched CFB game last week. So relatively speaking it was a big number.

Alabama is one of only 4 schools to have multiple games hit at least 5 million viewers.

Bama, OSU, Penn St. and ND are the only schools.

Posted by RickDorf
Nothing to prove Nothing to lose
Member since Jan 2021
3294 posts
Posted on 10/6/21 at 2:59 pm to
quote:

Birmingham declared top ESPN market for 12th consecutive year


Wow had no idea. Man, you guys in B'ham love your cfb
Posted by paperwasp
11x HRV tRant Poster of the Week
Member since Sep 2014
22999 posts
Posted on 10/6/21 at 3:04 pm to
quote:

The college football capital of the South

Posted by Fatboy22
Birmingham AL
Member since Aug 2018
1063 posts
Posted on 10/6/21 at 3:05 pm to
And its not just Alabama games. I live here and everyone watch college football from 11 am to midnight every Saturday.
This post was edited on 10/6/21 at 3:06 pm
Posted by Murph4HOF
A-T-L-A-N-T-A (that's where I stay)
Member since Sep 2019
11082 posts
Posted on 10/6/21 at 3:11 pm to
Kind of curious if the LSU/Auburn game had highest rating for the 9pm game has been so far this season.

I only made it through each team's first possession before I cut it off. Several other friends I was texting with didn't make it beyond half time.

9pm Eastern shouldn't have SEC kick offs. That's PAC12 and Mtn West time.
Posted by Hback
Member since Aug 2017
9176 posts
Posted on 10/6/21 at 3:15 pm to
quote:

Birmingham is always football crazy.


Football Capital of the South. Because it says so at Legion Field
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