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The 75 most valuable college athletic programs

Posted on 6/17/25 at 1:57 pm
Posted by BuckI
Grove City, Ohio
Member since Oct 2020
7116 posts
Posted on 6/17/25 at 1:57 pm
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1. Ohio State University $1.32B $280M Big Ten Columbus, OH public
2. University of Texas at Austin $1.28B $271M SEC Austin, TX public
3. Texas A&M University $1.26B $279M SEC College Station, TX public
4. University of Michigan $1.06B $230M Big Ten Ann Arbor, MI public
5. University of Alabama $978M $200M SEC Tuscaloosa, AL public
6. University of Notre Dame $969M $224M ACC Notre Dame, IN private
7. University of Georgia $950M $210M SEC Athens, GA public
8. University of Nebraska $943M $205M Big Ten Lincoln, NE public
9. University of Tennessee $940M $202M SEC Knoxville, TN public
10. University of Oklahoma $928M $199M SEC Norman, OK public
11. Penn State University $924M $202M Big Ten University Park, PA public
12. University of Southern California $923M $212M Big Ten Los Angeles, CA private
13. Louisiana State University $916M $200M SEC Baton Rouge, LA public
14. University of Florida $865M $189M SEC Gainesville, FL public
15. University of Wisconsin $838M $198M Big Ten Madison, WI public
16. Clemson University $800M $196M ACC Clemson, SC public
17. University of Oregon $780M $151M Big Ten Eugene, OR public
18. University of Arkansas $776M $167M SEC Fayetteville, AR public
19. University of Kentucky $775M $174M SEC Lexington, KY public
20. Auburn University $772M $195M SEC Auburn, AL public
21. University of Iowa $747M $167M Big Ten Iowa City, IA public
22. Michigan State University $740M $171M Big Ten East Lansing, MI public
23. Stanford University $687M $180M ACC Stanford, CA private
24. Florida State University $673M $170M ACC Tallahassee, FL public
25. University of Illinois $665M $148M Big Ten Champaign, IL public
Posted by Cshaw91
Member since Mar 2019
2857 posts
Posted on 6/17/25 at 1:59 pm to
quote:

Ohio State University
Posted by Auburn80
Backwater, TN
Member since Nov 2017
9612 posts
Posted on 6/17/25 at 2:00 pm to
Why does your baseball team suck? Dead last in the Little 10. Can’t even beat the directional schools.
Posted by Soonerd78
Member since Sep 2024
2805 posts
Posted on 6/17/25 at 2:01 pm to
Oklahoma will spike drastically next year with the full sec share.
Posted by tigerbait2010
PNW
Member since May 2006
32900 posts
Posted on 6/17/25 at 2:02 pm to
imagine posting thousands of times on a rival conference's board
Posted by dallasga6
Scrap Metal Magnate...
Member since Mar 2009
26625 posts
Posted on 6/17/25 at 2:02 pm to
Have a cookie on us ...
Posted by TT9
Seychelles
Member since Sep 2008
90681 posts
Posted on 6/17/25 at 2:06 pm to
The fab five.
Posted by Stuttgart Tiger
Branson, MO
Member since Jan 2006
15430 posts
Posted on 6/17/25 at 2:14 pm to
quote:

3. Texas A&M University $1.26B $279M SEC College Station, TX public


So, will we also discuss rate of return in this thread?
Posted by Darindawg
Member since May 2022
3915 posts
Posted on 6/17/25 at 2:14 pm to
quote:

imagine posting thousands of times on a rival conference's board


Tell me about it....gees, I can think of about 8000 things I could, and would rather, do with my time than hang out on an Ohio St Buckeye forum for crying outloud, conversing with a bunch of stupid Big 10 fans. This guy is the poster child for having ZERO life.
Posted by NoMercy
Member since Feb 2007
4694 posts
Posted on 6/17/25 at 2:20 pm to
Aggie and Nebraska sure are great investments.
Posted by HorninHouston
Member since Sep 2024
1743 posts
Posted on 6/17/25 at 2:21 pm to
I'm going to go hang out on a B1G board every day....

Said no SEC fan ever.
This post was edited on 6/17/25 at 2:22 pm
Posted by DBird
Member since Nov 2023
838 posts
Posted on 6/17/25 at 2:30 pm to
quote:

So, will we also discuss rate of return in this thread?


Harold Perkins says hi.
Posted by Finch
Member since Jun 2015
3706 posts
Posted on 6/17/25 at 2:35 pm to
Yet here you are seeking validation from people who don’t give a frick about you
Posted by UTATX
ATX
Member since May 2024
889 posts
Posted on 6/17/25 at 2:36 pm to
Top 10:
SEC: 6 | BigTen: 3

Top 15:
SEC: 8 | BigTen: 6

Top 20:
SEC: 11 | BigTen: 7
This post was edited on 6/17/25 at 2:37 pm
Posted by BuckI
Grove City, Ohio
Member since Oct 2020
7116 posts
Posted on 6/17/25 at 2:37 pm to
quote:

Aggie and Nebraska sure are great investments.
The struggles of these 2 despite their monetary advantages is amazing. Even in this era of NIL they still cannot compete.

A&M can at least say they had to play against the SECW, Nebraska has no such excuse.
Posted by AUTiger789
Birmingham, AL
Member since Apr 2022
3710 posts
Posted on 6/17/25 at 2:46 pm to
quote:

20. Auburn University $772M $195M SEC Auburn, AL public


This is such a shite list. Here is the methodology:

quote:

The list is reflective of the current enterprise value of each program, starting with a base revenue multiple of four for all institutions, and then adjusting the multiple for variables, including conference affiliation, estimated NIL spend, school subsidies, number of alumni and other factors that can catalyze future revenue growth and profitability.


So using their own methodology and data and taking Revenue x4 for all teams, every program in the Top 22 had their evaluation adjusted upwards except for Auburn.

Those other 21 programs had an average upward adjustment of +$114.5 million. The largest adjustment was Ohio State (+$200 million) and the smallest upward adjustment in the Top 22 was Clemson which was +$16 million.

Meanwhile these idiots adjusted Auburn’s valuation DOWN by $8 million. No other SEC program had a downward adjustment…. Not even Vandy or MSU.

Obviously this guy has some type of negative attitude towards Auburn. He’s got ACC and Big 12 programs that he adjusted upwards but not Auburn.

Posted by HTX Horn
Houston
Member since Jul 2021
1244 posts
Posted on 6/17/25 at 2:50 pm to
I don't want to hear any more whining about money. Lots of SEC schools on that list.
Posted by BuckI
Grove City, Ohio
Member since Oct 2020
7116 posts
Posted on 6/17/25 at 2:54 pm to
Number 20, considering you are not the Flagship University, is impressive.
Posted by Cheese Grits
Wherever I lay my hat is my home
Member since Apr 2012
60706 posts
Posted on 6/17/25 at 2:55 pm to
quote:

1. Ohio State University



Posted by GoGators1995
Member since Jan 2023
6714 posts
Posted on 6/17/25 at 2:55 pm to
Some of us can and will continue to whine.
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