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Sister Schubert's Sausage Rolls Have Been Discontinued

Posted on 11/18/21 at 8:35 am
Posted by mwlewis
JeffCo
Member since Nov 2010
21222 posts
Posted on 11/18/21 at 8:35 am
LINK
quote:

The undisputed hero of potlucks, tailgates, and Christmas mornings has been laid to rest after Sister Schubert's seems to have quietly discontinued one of their signature products, the Sausage Wrap Roll, earlier this year.

It's not clear when the Alabama-born company, founded by Patricia "Sister Schubert" Barnes, stopped producing their beloved version of pigs in a blanket, but with families gearing up for the holidays, its absence on grocery store shelves has grown increasingly apparent.

About a month ago, fans of the nostalgic take-and-bake breakfast began taking to the Sister Schubert website to let the company know their thoughts on the change. Their main point of attack? The Sausage Pinwheel, a newer product that many see as an inferior replacement for the original Sausage Wrap Roll.

Of the 57 reviews left for the new product, only nine gave a rating of higher than two stars. All 48 negative reviewers had one message in mind: Bring the classic Sausage Wrap Rolls back!

quote:

"We understand how disappointing it is when a product you love is no longer available; we love our products as you do. However, in these challenging times we've had to make hard decisions and unfortunately the sausage wraps will no longer be available. We're sorry our new Sausage Pinwheels are not as appealing to you. We appreciate your interest and hope you will love our other products."

Some Sister Schubert's loyalists, though, weren't satisfied with leaving a comment and moving on. Mason McCulley, an Alabama native and actor who's best known for playing Ken on the HBO hit series Insecure, is using his influence to spread awareness and create a movement around the cause.

In a post that's quickly gaining attention on Instagram and Facebook, McCulley writes, "It has recently come to my attention that Sister Schubert's Homemade Rolls has discontinued their beloved Sausage Wrap Rolls. I refuse to accept this defeat without a loud and valiant effort."

quote:

He continues, "You see, these rolls are more than just seasoned pork delicately wrapped in a yeasty dough, they are a time-honored tradition in the South. Every Christmas my mother had a pan OR TWO of these delicacies awaiting us in our pajamas before the carnage of Christmas ensued. These rolls were fuel, fortitude and sustenance..."

McCulley encourages those who see his message to like, share, and comment to "gain the attention from Sister herself."

This is bullshite.
Posted by Harry Rex Vonner
American southerner
Member since Nov 2013
35959 posts
Posted on 11/18/21 at 11:24 am to
our pig in a blankets in middle school were fricking filet mignon
Posted by dchog
Pea ridge
Member since Nov 2012
21281 posts
Posted on 11/18/21 at 1:54 pm to
Why get rid of something that is making money?
Posted by Arksulli
Fayetteville
Member since Aug 2014
25200 posts
Posted on 11/18/21 at 3:37 pm to
quote:

Why get rid of something that is making money?




My guess would be the substitute was cheaper. Never, never, under estimate how a corporation will cut their own throat to save a penny and lose a pound.
Posted by dchog
Pea ridge
Member since Nov 2012
21281 posts
Posted on 11/18/21 at 4:25 pm to
That was good last year for Thanksgiving. I need to find some tonight, if not gone already.
Posted by mwlewis
JeffCo
Member since Nov 2010
21222 posts
Posted on 11/18/21 at 8:54 pm to
The comments on the sister Schubert website for the new sausage rolls are pure gold. The company is getting roasted!

LINK
This post was edited on 11/18/21 at 9:10 pm
Posted by dchog
Pea ridge
Member since Nov 2012
21281 posts
Posted on 11/19/21 at 7:02 am to
I just bought some Sister Schubert's yeast rolls. Two for five dollars at the local Harps Foods where I live. They didn't have the pigs in a blanket and so I bought some cocktail weenies instead. I will use that to make my own.
Posted by dchog
Pea ridge
Member since Nov 2012
21281 posts
Posted on 11/19/21 at 3:06 pm to
I don't know big of a company they are but if they have limited items then this might hurt them a lot in sales.
Posted by bigman334
Member since Jul 2013
2417 posts
Posted on 11/20/21 at 11:50 am to
do adults eat pig in the blankets? havent seen one since 3rd grade.
Posted by TutHillTiger
Mississippi Alabama
Member since Sep 2010
43700 posts
Posted on 11/20/21 at 4:29 pm to
They said sales were down, hell i haven’t been able to find them. another thanksgiving tradition gone
Posted by Thecoz
Member since Dec 2018
2538 posts
Posted on 11/20/21 at 11:36 pm to
Went for rolls the other day and found none..
Came home with pinwheels and tried them .
They are bad… will not be getting them again.
Posted by The Sultan of Swine
Member since Nov 2010
7784 posts
Posted on 11/21/21 at 11:13 am to
Wonder if it’s all a clever marketing ploy
Posted by Grievous Angel
Tuscaloosa, AL
Member since Dec 2008
9691 posts
Posted on 11/23/21 at 4:10 pm to
quote:

Wonder if it’s all a clever marketing ploy


"New Coke."

Or maybe pork is just way up. Honeybaked ham was expensive this morning.
Posted by Oklahomey
Bucksnort, TN
Member since Mar 2013
5016 posts
Posted on 11/25/21 at 2:52 am to
We are fans of Sister Schubert’s in Oklahoma. And the Sausage Rolls were good but overrated. Way too much bread with a little wiener (yes, laugh) inside. The bread to wiener ratio was way off.

The Sausage Pinwheels are freaking awesome! I’ll switch off between having them with mustard and Tabasco Green. The cinnamon rolls are awesome. Now the packages have more cinnamon!

The yeast rolls are awesome as well!
Posted by proudertider
mandeville
Member since Sep 2009
263 posts
Posted on 12/5/21 at 10:56 pm to
True story:

I went to high school and college with her daughter. I'm Damn near certain that daughter was the inspiration for the "sausage wrap roll", if you catch my drift. The girl got around.

But I also at one point lived next to the factory. Always smelled amazing and I even got free samples quite often. [Never from daughter Schubert though.]

Long story short, she sold the company over a decade ago and some corporation got rid of your beloved sausage wraps. Don't blame sister!
Posted by Bamadiver
Member since Jun 2014
3226 posts
Posted on 12/6/21 at 9:41 am to
Well that explains a lot. I drove all over BR looking for the damn things before Thanksgiving. Great job, Sister.
Posted by Tuscaloosa
11x Award Winning SECRant user
Member since Dec 2011
46620 posts
Posted on 12/9/21 at 6:49 am to
quote:

And the Sausage Rolls were good but overrated. Way too much bread with a little wiener (yes, laugh) inside. The bread to wiener ratio was way off.

The Sausage Pinwheels are freaking awesome!


Posted by Tuscaloosa
11x Award Winning SECRant user
Member since Dec 2011
46620 posts
Posted on 12/9/21 at 6:50 am to
quote:

I went to high school and college with her daughter.


What year did you graduate HS?
This post was edited on 12/9/21 at 6:50 am
Posted by UKWildcats
Lexington, KY
Member since Mar 2015
17192 posts
Posted on 12/10/21 at 12:46 am to
quote:

I went to high school and college with her daughter.
You had my curiosity.

quote:

that daughter was the inspiration for the "sausage wrap roll", if you catch my drift. The girl got around.
Now you have my attention.
Posted by bird35
Georgia
Member since Sep 2012
12192 posts
Posted on 12/10/21 at 9:02 am to
They said they are discontinuing them because of low sales.

They should sell them November through the end of December.

They are a Christmas tradition for my family but we don’t eat them other times.

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