Pokemon? Can I get an explanation?

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I am seeing Pokemon everywhere the past week or so. Can someone give me a simple explanation why? I know its some kind of video game but Im way too old to have played it


What has happened recently that has brought it back?

TIA

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You fish for a living. You are winning at life and would be incapable of understanding a video game catching fake electronic animals.

https://www.secrant.com/rant/gamecock-sports/went-to-riverbanks-zoo-today--this-new-pokemon-go-game-is-going-to-kill-someone/64190125/

I noticed it this weekend. I went to a zoo and saw a bunch of adults running around looking at their phones, but it turns out they were playing a newly launched Pokemon Go game by Nintendo.

Nintendo's stock has fricking took off like a rocket. They made $7.5BIllion in less than a week and their stock went up almost 50% as of today.

Well that peaked my interest. So we had a discussion on our board. Basically people download this game, then run around with their pokemon app running (or they can get alerts) when there is a gps geo tagged pokemon near their location. Then they try to get close enough get it. Then the battle people around them who also have pokemon, they can form teams, train their pokemon to be better, etc....

Nintendo is fricking brilliant. They found a way to get gamers outside. They also found a way to take a 20+ year old product and change the medium so that anyone can play and anywhere. They built on a huge international fanbase of people who played that game with cards when they were kids to now being able to play it on their smartphones.
It was a brilliant business move for them and now they made billions of yen/dollars.

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Did they have a tv show or new game?

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They released a new game. If you see a dork wandering around seemingly aimlessly while staring at his phone, that's what he's playing.

It's a shitty freeware game with a Pokemon theme

Pokemon honestly never "went away", but it reached its fever pitch in the late '90s/early '00s (I think it was brought stateside in '98). They've periodically released new Pokemon/Pokemon cards and video games, but most of us have aged out of it and haven't noticed.

Pokemon GO is kind of revolutionary. It's made a video game into something you have to actually walk around and make trips for in order to get the reward. The reward is also bolstered when you go and meet actual people for battles and to form teams. It's like someone mixed geocaching and fantasy football.

Pokemon go has more daily users in a week than Twitter has after 10 years.

Thanks for all the explanations

The NES and SNES were the best consoles on the market at the time, and their handhelds have always been the best handhelds (although there has been admittedly little competition).

The N64's problem is all of the first-party titles (Mario and related games, Zelda, Metroid) were really good, but all of the good third-party developers went to Sony and the PSX because of the increased space and graphical capabilities of the CD rather than a cartridge. For whatever reason, they never really recovered. The GameCube wasn't bad, but it was weaker than the Xbox and PS2. They found their niche with the Wii being a casual party system, but it's kind of sad to see Nintendo make their bank on a gimmick when they used to be top dog and could simply out-muscle the competition.

That's why you never show blind product loyalty. The company doesn't care about you, and only cares about integrity of the product when you stop buying the shitty products.