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"UofSC" branding is officially dead, "USC" and "Carolina" will now be used
Posted on 10/26/22 at 8:25 am
Posted on 10/26/22 at 8:25 am
LINK
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The University of South Carolina announced today it will simplify its branding marks, focusing on its iconic tree-and-gates academic logo and introducing a USC spirit mark. The university also will sunset the “UofSC” logo mark adopted in 2019.
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The university will be referred to as the University of South Carolina, USC, South Carolina or Carolina in editorial and marketing materials.
This post was edited on 10/26/22 at 8:26 am
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Posted on 10/26/22 at 8:26 am to GetCocky11
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"UofSC" branding is officially dead,
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adopted in 2019.
lol
Posted on 10/26/22 at 8:26 am to GetCocky11
Pretty cool tbh, they were there first anyway
Posted on 10/26/22 at 8:27 am to GetCocky11
It will always be South Carolina to me because:
USC = Southern Cal
Carolina = North Carolina
USC = Southern Cal
Carolina = North Carolina
Posted on 10/26/22 at 8:27 am to GetCocky11
Good. UofSC was one of the dumbest decisions this University has ever made. A bunch of spinless people running that place.
Posted on 10/26/22 at 8:30 am to GetCocky11
Did they retain dibs on South Cackalacky?
Posted on 10/26/22 at 8:31 am to Bean1275
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Pretty cool tbh, they were there first anyway
Univ of North Carolina was founded about 12 years before Univ of South Carolina.
Carolina = UNC
Posted on 10/26/22 at 8:32 am to P2K
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Carolina = UNC
Carolina = like 10 universities with Carolina in the name.
Posted on 10/26/22 at 8:32 am to gamecockman12
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Good. UofSC was one of the dumbest decisions this University has ever made. A bunch of spinless people running that place.
I guess I get trying to distinguish ourselves, but it was a concession to So Cal that no fan, student, or alumni asked for or wanted and instead caused considerable backlash.
I still don’t know why it’s such a big deal. So many other schools share acronyms and it’s never an issue. The two UTs even came to an agreement on how they could both use similar logos.
Posted on 10/26/22 at 8:32 am to P2K
I'm referring to the USC in California
Posted on 10/26/22 at 8:33 am to P2K
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Univ of North Carolina was founded about 12 years before Univ of South Carolina. Carolina = UNC
So by your logic USC = South Carolina.
Thanks for confirming
Posted on 10/26/22 at 8:33 am to GetCocky11
THe 1801 is a nice subtle troll, pointing out the the REAL USC was first and Southern Cal just had a better marketing department...
Posted on 10/26/22 at 8:34 am to Lonnie Utah
I feel like the 1801 had been a part of the logo for a while now. I remember seeing it everywhere when I was in school years ago
Posted on 10/26/22 at 8:36 am to theGarnetWay
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So by your logic USC = South Carolina.
Sure, if you feel that way but when I hear “USC” I automatically think of the Trojans; and I’m willing to bet the vast majority of college sports fans share this sentiment.
Posted on 10/26/22 at 8:37 am to P2K
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I automatically think of the Trojans
Well, nobody really cares what you think so
Posted on 10/26/22 at 8:37 am to P2K
I prefer Sakerlina.
Posted on 10/26/22 at 8:38 am to Lonnie Utah
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Southern Cal just had a better marketing department...
Maybe they didn't have a better marketing department. Maybe they are just located in the second largest city and media market and have a historically elite foosball program.
Posted on 10/26/22 at 8:38 am to Tornado Alley
I prefer Gas Pumpers.
Posted on 10/26/22 at 8:41 am to GetCocky11
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Well, nobody really cares what you think so
I didn’t ask anyone for permission to share my opinion.
Posted on 10/26/22 at 8:41 am to Bean1275
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I'm referring to the USC in California
One one the worst cheating schools in college sports, they really should rebrand as U$C or USCheats.
This post was edited on 10/26/22 at 8:42 am
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