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re: Breaking News: NCAA to allow players to be paid for names, images, likeness

Posted on 10/29/19 at 2:59 pm to
Posted by AUNashville
New Haven
Member since Jul 2014
3561 posts
Posted on 10/29/19 at 2:59 pm to
My guess in the NCAA will regulate it through the schools. There will be a cap amount per player, and any money made from image or likeness must be linked to the school. In other words, for a player to be paid, someone (say Coca-Cola) must go to the AD and say they want an athlete or athletes to be in a commercial. The athletes will then earn money from that, and it will be paid to them through the school. A player won't be allowed to independently profit from their image...it must be their image in relationship to the school they attend.

Although it sounds glamorous, I don't think Nike or whoever will be able to shell out 100k to a single player.

This just seems like adding yet more ways for teams to cheat or gain an advantage.

edited to add: I don't think this will end well, and I wouldn't be surprised if the NCAA comes back saying they couldn't find a feasible way to make this change happen.
This post was edited on 10/29/19 at 3:01 pm
Posted by RT1941
Member since May 2007
30267 posts
Posted on 10/29/19 at 3:06 pm to
quote:

My guess in the NCAA will regulate it through the schools. There will be a cap amount per player, and any money made from image or likeness must be linked to the school. In other words, for a player to be paid, someone (say Coca-Cola) must go to the AD and say they want an athlete or athletes to be in a commercial. The athletes will then earn money from that, and it will be paid to them through the school. A player won't be allowed to independently profit from their image...it must be their image in relationship to the school they attend.

Although it sounds glamorous, I don't think Nike or whoever will be able to shell out 100k to a single player.

This just seems like adding yet more ways for teams to cheat or gain an advantage.

edited to add: I don't think this will end well, and I wouldn't be surprised if the NCAA comes back saying they couldn't find a feasible way to make this change happen.

Good post.

I personally can't see this providing any sense of parity for the sports it will no doubt affect in the future. The schools would have to add another Admin Dept just to handle the contracts and to keep track of the income generated by each student-athlete. Sounds like an administration and accounting nightmare.
Posted by FairhopeTider
Fairhope, Alabama
Member since May 2012
20797 posts
Posted on 10/29/19 at 3:14 pm to
quote:

My guess in the NCAA will regulate it through the schools. There will be a cap amount per player, and any money made from image or likeness must be linked to the school. In other words, for a player to be paid, someone (say Coca-Cola) must go to the AD and say they want an athlete or athletes to be in a commercial. The athletes will then earn money from that, and it will be paid to them through the school. A player won't be allowed to independently profit from their image...it must be their image in relationship to the school they attend.

Although it sounds glamorous, I don't think Nike or whoever will be able to shell out 100k to a single player.

This just seems like adding yet more ways for teams to cheat or gain an advantage.

edited to add: I don't think this will end well, and I wouldn't be surprised if the NCAA comes back saying they couldn't find a feasible way to make this change happen.


Good Post
Posted by RB10
Member since Nov 2010
43925 posts
Posted on 10/29/19 at 3:19 pm to
quote:

This just seems like adding yet more ways for teams to cheat or gain an advantage.


At the end of the day, this is what’s going to be most prevalent. People are up in arms about some programs supposedly cheating, so they’re pushing for changes thinking it will even the playing field but it’s really just going to make cheating that much easier to hide.

There are other issues of course, but this is the main one people will discuss.
This post was edited on 10/29/19 at 3:27 pm
Posted by civiltiger07
Baton Rouge
Member since Dec 2011
14035 posts
Posted on 10/29/19 at 3:29 pm to
quote:

My guess in the NCAA will regulate it through the schools. There will be a cap amount per player, and any money made from image or likeness must be linked to the school. In other words, for a player to be paid, someone (say Coca-Cola) must go to the AD and say they want an athlete or athletes to be in a commercial. The athletes will then earn money from that, and it will be paid to them through the school. A player won't be allowed to independently profit from their image...it must be their image in relationship to the school they attend.


I’m willing to say that this is not at all what will happen. The players will not be able to be paid through the school.

Much like Ed Orgeron has a deal with Raising Cane’s that doesn’t have anything to do with LSU players will be able to something similar. Or in the case of say Joe Burrow he could make shirts that say “Burreaux” or something similar and sell the shirts.
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