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ESPN will replace summer ‘Sunday Night Baseball’ with ‘Women’s Sports Sundays’
Posted on 2/20/26 at 6:06 am
Posted on 2/20/26 at 6:06 am
quote:
ESPN plans to replace a 35-year-old Sunday-programming mainstay with what executives believe could become a new franchise — devoted to sports that haven’t always gotten their due.
The Disney sports-media giant will use Sunday primetime in the summer to launch “Women’s Sports Sundays,” a hub for top match-ups from the WNBA and NWSL
In 2023, ESPN tested an 11 p.m. version of “SportsCenter” that was anchored and produced by women, and focused heavily on women’s sports. Financial-services firm Ally, which had struck a deal with Disney to have 90% of its ad dollars allocated to women’s sports programming, supported the show. Ally is likely to support the new Sunday program.
“Women’s Sports Sundays” isn’t an experiment, says Rosalyn Durant, ESPN’s executive vice president, programming & acquisitions, during an interview: “It is a flag in the ground, and a continuing commitment.”
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Posted on 2/20/26 at 6:20 am to Summer of Jimbo
Don't they have a duty to increase revenue for their shareholders?
Posted on 2/20/26 at 6:22 am to TrueTiger
Makes sense. A lot of women viewers out there. Most don’t know anything about ESPN though
Posted on 2/20/26 at 6:24 am to TrueTiger
quote:
Don't they have a duty to increase revenue for their shareholders?
So baseball has fallen behind women’s sports?
Posted on 2/20/26 at 6:26 am to Summer of Jimbo
It is really impressive to see these people continue to spit into the wind with this stuff. They refuse to realize two very obvious facts:
1. The vast majority of men do not have any interest in watching women play sports.
2. The vast majority of women do not have any interest in watching women play sports.
Despite these two things that literally everyone else knows they continue to be convinced that with enough exposure women's sports will be just as big as men's, and that they are bravely correcting a wrong rather than peddling a white elephant.
1. The vast majority of men do not have any interest in watching women play sports.
2. The vast majority of women do not have any interest in watching women play sports.
Despite these two things that literally everyone else knows they continue to be convinced that with enough exposure women's sports will be just as big as men's, and that they are bravely correcting a wrong rather than peddling a white elephant.
Posted on 2/20/26 at 6:33 am to TheTideMustRoll
quote:
they continue to be convinced that with enough exposure women's sports will be just as big as men's
Imagine how terrible their TV ratings would actually be if they didn’t promote it at every opportunity and give it equal billing.
Posted on 2/20/26 at 6:40 am to TheTideMustRoll
Posted on 2/20/26 at 6:48 am to Summer of Jimbo
Won't alter my viewing habits one bit. They could show Jai alai for all I care.
Posted on 2/20/26 at 6:48 am to Summer of Jimbo
This seems really stupid, but I guess waste your money.
Posted on 2/20/26 at 6:50 am to Summer of Jimbo
quote:
So baseball has fallen behind women’s sports?
I doubt that.
Posted on 2/20/26 at 7:05 am to Summer of Jimbo
quote:
“It is a flag in the ground, and a continuing commitment.”
The message. DIS stock down 42.28% the last five years. Meanwhile, S&P 500 up 75.% the same period.
Posted on 2/20/26 at 7:08 am to Summer of Jimbo
Sounds good to me.. I rather watch a game of my choice in MLBtv
Posted on 2/20/26 at 7:10 am to Tower_Tiger12
Sunday is for Church and family anyway …
Posted on 2/20/26 at 7:12 am to ColoradoAg
I go to mass in the mornings.. thanks dad
Posted on 2/20/26 at 7:12 am to rebelrouser
Oh, Lawd. Don't post that on the M/TV Board. The entertainment centrists will twist themselves into pretzels arguing that's a good thing.
Posted on 2/20/26 at 7:15 am to Summer of Jimbo
Everyone is streaming as it is. This "announcement" is jus to pander to the leftists.
Posted on 2/20/26 at 7:18 am to Tower_Tiger12
Im glad to hear it. And you are welcome …
Posted on 2/20/26 at 7:22 am to ColoradoAg
quote:
Makes sense.
In what world does it make sense?
Posted on 2/20/26 at 7:24 am to Mr Sausage
In today’s DEI world. ESPN has to respond to its stake holders. They are trying. Failing but at least trying
Posted on 2/20/26 at 7:32 am to Summer of Jimbo
Well MLB Sunday Night will be on NBC now. NBC is trying to become the home of Sunday night sports year round it seems. Sunday Night Football September through early January, Sunday Night NBA February though April, Sunday Night Baseball April - September.
This post was edited on 2/20/26 at 7:33 am
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