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jackmanusc
South Carolina Fan
Columbia, SC
Member since Apr 2012
3692 posts

UofSC
I told y’all the board needed to be fired. They were sucking each other’s dicks so hard they approved killing our identity the day after Clemson won a natty


jackmanusc
South Carolina Fan
Columbia, SC
Member since Apr 2012
3692 posts

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50
SCLibertarian
South Carolina Fan
Conway, South Carolina
Member since Aug 2013
14016 posts

re: UofSC


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40
Bluefin
South Carolina Fan
The Banana Stand
Member since Apr 2011
10199 posts

re: UofSC
It’s like they’re forcing us to never give them money again.


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60
I Bleed Garnet
Atlanta Braves Fan
Transplant in NYC/UofSC Grad
Member since Jul 2011
18922 posts

re: UofSC
Why can’t we be The U of SC?


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GetCocky11
South Carolina Fan
Member since Oct 2012
32790 posts

re: UofSC


Lonnie Utah
Citadel Fan
Utah!
Member since Jul 2012
5279 posts

re: UofSC
Just went I thought the school couldn't do anything dumber....


Lonnie Utah
Citadel Fan
Utah!
Member since Jul 2012
5279 posts

re: UofSC
Just called and spoke with a very nice lady in President Pastides office. She suggest that we air our concerns with the communications office directly. They are the ones that came up with this wonderful idea.
This post was edited on 1/10 at 7:54 am


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I Bleed Garnet
Atlanta Braves Fan
Transplant in NYC/UofSC Grad
Member since Jul 2011
18922 posts

re: UofSC
That said, I have no idea what the other ones looked like before this. (The marketing and monogram ones)

The ones at the end don't seem like they've changed.

And at least we didn't change the sports logo/mascot. That's really all that matters to me.

This post was edited on 1/10 at 7:58 am


GetCocky11
South Carolina Fan
Member since Oct 2012
32790 posts

re: UofSC
quote:

That said, I have no idea what the other ones looked like before this. (The marketing and monogram ones)


I think the old logo was the Horseshoe gates and "1801". It looked much better, but I guess you wouldn't know it was South Carolina is you didn't know anything about the school.


SECUSC4
South Carolina Fan
Member since Jun 2018
999 posts

re: UofSC
This crosses the line. Someone organize an angry mob

Image: https://media0.giphy.com/media/3o7TKwmBiXfwA951ra/source.gif


Bluefin
South Carolina Fan
The Banana Stand
Member since Apr 2011
10199 posts

re: UofSC
I hope whoever made these decisions is seeing the hugely negative reaction to it from alumni and fans, and feels like a total twat.

Might as well start painting an "S" in front of "Carolina" in our endzones, and concede that one to UNC as well.


CockHolliday
South Carolina Fan
Columbia, SC
Member since Dec 2012
3603 posts

re: UofSC
You don't see Tennessee or Texas do this dumb shite because they share the same initials for their university. Or Oregon State/Ohio State. Why should we change?


I Bleed Garnet
Atlanta Braves Fan
Transplant in NYC/UofSC Grad
Member since Jul 2011
18922 posts

re: UofSC
quote:

I think the old logo was the Horseshoe gates and "1801". It looked much better, but I guess you wouldn't know it was South Carolina is you didn't know anything about the school.



What did our "monogram" look like before this? I can't find anything, nor the marketing.

quote:

I think the old logo was the Horseshoe gates and "1801"


That was the formal one, all they did was take 1801 off it.


Only two that I've known in recent times have been the two at the ends. No changes to the sports logo and the formal one took the date off (no idea why)


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00
Bluefin
South Carolina Fan
The Banana Stand
Member since Apr 2011
10199 posts

re: UofSC
quote:

Why should we change?

Image: https://i.imgflip.com/2qt98r.jpg


I Bleed Garnet
Atlanta Braves Fan
Transplant in NYC/UofSC Grad
Member since Jul 2011
18922 posts

re: UofSC
It makes me think if there were even focus groups before they released this
highly doubt it.

This reminds me of when Leeds said they were changing their logo and switched it to this.

Image: https://i.dailymail.co.uk/i/pix/2018/01/24/12/4888E7DF00000578-0-image-a-42_1516796704092.jpg
This post was edited on 1/10 at 9:56 am


TheUSC
South Carolina Fan
Lake Murray SC
Member since Sep 2018
887 posts

re: UofSC
We shouldn’t change. But if we do, why not just South Carolina. SC.


theGarnetWay
South Carolina Fan
Washington, D.C.
Member since Mar 2010
19257 posts

re: UofSC
quote:

TheUSC


I'm going to need you to change your handle to TheUofSC.

Okay, thanks.


I Bleed Garnet
Atlanta Braves Fan
Transplant in NYC/UofSC Grad
Member since Jul 2011
18922 posts

re: UofSC
quote:

But if we do, why not just South Carolina. SC.


Because we are a University

I agree this is fine in Sports, but it's the school that has this image.

Sports logo/mascot/image has gone unchanged from this.


I Bleed Garnet
Atlanta Braves Fan
Transplant in NYC/UofSC Grad
Member since Jul 2011
18922 posts

re: UofSC
Also from what I've read, the Marketing and Monogram logos are completely new. The way I read that is we didn't have anything for those 2 in the past

Not sure why we can't use any of these for that;

Image: https://images-na.ssl-images-amazon.com/images/I/41GkGtgSQEL._SY355_.jpg


Image: https://upload.wikimedia.org/wikipedia/en/8/81/Universityofsouthcarolinaseal.png


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