re: Bammer Jammer Cheer = Classless

The Rammer Jammer Cheer

The "Rammer Jammer Cheer" is a traditional and controversial cheer. The university briefly forbade the Million Dollar Band from playing it, on account of its taunting nature and its use of the word "hell".[1] The move was met with a significant amount of criticism. In a vote at Homecoming 2005, the question was posed to students of whether the cheer should be banned. 98% of students voted in favor of keeping the cheer.[2] Before the university's attempt to remove the cheer it was played before kickoff and at the end of the game. The cheer is now only played in the closing minutes when victory is certain, and is traditionally chanted twice. On at least one occasion (during Alabama's victory over Auburn in the 2008 Iron Bowl--Alabama's first in the series since 2001) it was repeated an additional three times. Fans cheer:

Hey Vols!
Hey Vols!
Hey Vols!
We just beat the hell out of you!
Rammer Jammer, Yellowhammer, give 'em hell, Alabama!

The nickname of the current opponent is substituted for "Vols", (short for Volunteers, the nickname for the University of Tennessee) except when the opponent is Auburn, in which case the name "Auburn" is used rather than its nickname of Tigers. Also, when the cheer was played before kickoff, fans would replace the lyrics "We just" with "We're gonna."

The lyrics originate from "The Rammer-Jammer," a student newspaper in the 1920s, and the yellowhammer, Alabama's state bird. The cadence of the cheer was adapted from the Ole Miss cheer "Hotty Toddy" after then Ole Miss marching band director Dr. James Ferguson was appointed director of the Million Dollar Band. The cheer was long referred to as "Ole Miss", and today the drum major's signal is still the motioning of one arm in a full circle (an 'O').

Author Warren St. John entitled his 2004 bestseller about obsessive sports fans Rammer Jammer Yellow Hammer after the cheer.