When has ..

an unsportsmanlike penalty been called for "hideout tactics"?

Not an expert, and I understand it's a rule. But when does this penalty ever get called? I've watched football for years like all of you, have you ever seen it?

How many unenforced rules are there?

I can understand Auburn fans being mad about the "fumble".
But, a player can be in contact with the ball, and run forward but still not have possession. I think that's how the referees saw it. The ball was moving and rolling on his body the whole time.

As for the "cheating" play, I think Auburn just didn't account for a legal player. Gamesmanship? Maybe so.

Just didn't feel like it was egregious on the referees part.

More to the point why would OU get preferential treatment from SEC referees? We're new on the block.