re: What does wearing patagonia say about you?

It's certainly not "trendy" as its been around forever. We always called it Patagucci as well, but I swear by some of their products. Their various capilene base layers are amazing for a variety of conditions.

As for outerwear, I usually pick up whatever is on sale from Mountain Hardwear, Arc Teryx, Marmot, or any other interchangeable outdoor brand.