Says who? We let in Arkansas, South Carolina, and Mizzou... which are all far more questionable.

Oklahoma is a Top 3 program of all time, along with Notre Dame & Alabama. If Oklahoma wants in the league, you let them in.

quote:
They add nothing to TV contract

Not true. It would add the #45 and the #60 largest television markets into the SEC footprint. Currently the SEC has 21 of the Top 60 markets in its footprint... this would bring that up to 23.

While it would not add a gigantic increase to the SEC Network subscription revenue, it would add a CFB crazed state into the footprint that would pay off big in terms of ad revenue.

According to the most recent statistics released by ESPN, Oklahoma City ranks as the #8 top metered market for their college football broadcasts, and Tulsa is right behind at #9.

What this means is that while St. Louis and Kansas City might be larger television markets, there are just as many televisions actually tuned in to college football in Oklahoma City and Tulsa combined as there are in Kansas City and St. Louis combined.

Those two markets put together bring in more actual viewers than the Tampa market... and Tampa ranks as the #3 market for college football (in terms of the number of viewers) behind only Atlanta and Birmingham.

Average number of televisions turned on to an ESPN CFB broadcast:

90,658- Atlanta
63,119- Birmingham
39,931- Oklahoma City & Tulsa combined
39,056- Tampa
38,826- Phoenix
35,753- Orlando
34,190- Greenville-Spartanburg
29,215- Charlotte
27,714- Nashville
27,272- Portland
26,592- New Orleans
24,892- Columbus, OH
24,892- Raleigh-Durham
24,173- Memphis

While its a bit unfair to combine those two markets, it does demonstrate how football-obsessed the state of Oklahoma is, and how many viewers it would add to broadcasts. That would mean the ESPN and the SEC Network could charge more for advertising in addition to the increase in SEC Network subscribers.

Lastly, Oklahoma City is growing very fast. With all the cord-cutting that has been going on with cable in the last few years, very few television markets are actually growing in terms of the number of Television Households. In fact, of the Top 75 markets, only 18 have grown in the number of TV households since 2010..... while its certain there are people ditching cable in those 18 markets as well, there is enough population growth going on to offset these losses in cable subscriptions. So while Oklahoma City might *only* be the #45 largest market now... it very well could be the #40 largest market within 10 years.

quote:
It's not happening. If OU wants out they better start talking to the Pac 12

Oklahoma would be a terrible fit for the PAC 12, IMO.

Oklahoma as a state is more of a cultural fit to the SEC than Missouri and probably arguably even Texas A&M. Their passion for football is on par with the big programs in the league, and their football tradition is one of the best in the country.

I think they would be a great addition... even if it meant adding Oklahoma State as well.

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Posted by cardboardboxer

Member since Apr 2012

34346 posts

Posted on 5/10/16 at 2:54 pm to BHMKyle

quote:
We let in Arkansas, South Carolina, and Mizzou... which are all far more questionable.

Mizzou is a AAU University in a more populated state than Oklahoma. Also they were willing to go to the SEC East division, which OU wouldn't do.

quote:
Not true. It would add the #45 and the #60 largest television markets into the SEC footprint. Currently the SEC has 21 of the Top 60 markets in its footprint... this would bring that up to 23.

All of that doesn't matter for any contract but the CBS one, which is WAY under market value anyway for the purpose of exposure. TV markets alone do jack for the SEC.

quote:
While it would not add a gigantic increase to the SEC Network subscription revenue

All it would add is people in the state of Oklahoma, which isn't many people.

quote:
it would add a CFB crazed state into the footprint that would pay off big in terms of ad revenue

The SEC Network makes most of its money off of subscribers fees not ad revenue.

MAYBE one day OU would be worth it if the SEC Network goes pure al-a-carte in some era when Big Cable is dead, but that transition is more than 10 years out.

There is no reason to add them until we get to that paradigm, which may never come.

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