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re: Who Owns The State Of Texas: The Longhorns, or The Aggies?

Posted on 2/23/13 at 1:30 pm to
Posted by EKG
Houston, TX
Member since Jun 2010
44041 posts
Posted on 2/23/13 at 1:30 pm to
I don't fault you for believing that, Draconian Sanctions. There's little reason you should think otherwise. Texas A&M University/College has historically been its own worst enemy. For decades, a large percentage of the maroon & white contingency couldn't care less about self-promotion, facilities, marketing, hiring staff from outside of the Aggie Network, etc. The Wally Groff AD years epitomized that. In a nutshell, most Ags not only didn't care what others thought of A&M, they didn't want a national (or even regional) rep. There was a a fear that "carpetbaggers" would change what the university was.

In the early 90s, the powers that be at A&M--along with a very new and young base of Former Students--made the conscious decision to change that. Dont get me wrong: We always believed strongly in who we were/are & for what we stood; but the university did a lousy, lousy job of sharing that with the "outside world." To a very large extent, our former university president, Dr. Robert Gates, changed that.

I'll shut up. I realize most on here are annoyed by my monologue ;). But we are capable. We have every resource we need--monetarily and otherwise--to become a more nationally-recognized brand. Will it happen? Remains to be seen. But the amount of money & effort that has gone into marketing & communications at TAMU over the past decade is sick. Just because we haven't done "it" in the past, doesn't mean times havent changed.
This post was edited on 2/23/13 at 1:43 pm
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