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Explain please the difference between NIL and profit sharing?
Posted on 12/2/25 at 8:21 am
Posted on 12/2/25 at 8:21 am
I think most SEC schools have around 21M in profit they have to give to student athletes. Across all sports, right?
Are the NIL and profit sharing all put in one pot for coaches to decide who gets what? And where does a company come in who wants to pay an athlete for promoting their product. Do they negotiate with the player and his agent separately or with the university?
Are the NIL and profit sharing all put in one pot for coaches to decide who gets what? And where does a company come in who wants to pay an athlete for promoting their product. Do they negotiate with the player and his agent separately or with the university?
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Posted on 12/2/25 at 8:26 am to mrbroker
Some NIL could be given to the entire team by %.
Other NIL is earned by the individual player and theirs to do with as they wish.
Other NIL is earned by the individual player and theirs to do with as they wish.
Posted on 12/2/25 at 8:27 am to mrbroker
Profit sharing is just the schools paying the players.
NIL doesn't "in theory" run through the school. It is outside entities that pay an athlete to do X, Y, or Z. Supposedly there is now or soon going to be some entity that tracks NIL deals to make sure that market value for services is actually where it is supposed to be, but I feel like it's probably only a matter of time before that gets litigated and thrown out too.
I'd think the head coach has a pretty good amount of sway on most NIL deals, since they mostly come from boosters, but if Dr. Pepper or McDonalds corporate wants to come in and do a deal with a prominent player, I'm guessing they'd deal with the agent in that case.
NIL doesn't "in theory" run through the school. It is outside entities that pay an athlete to do X, Y, or Z. Supposedly there is now or soon going to be some entity that tracks NIL deals to make sure that market value for services is actually where it is supposed to be, but I feel like it's probably only a matter of time before that gets litigated and thrown out too.
I'd think the head coach has a pretty good amount of sway on most NIL deals, since they mostly come from boosters, but if Dr. Pepper or McDonalds corporate wants to come in and do a deal with a prominent player, I'm guessing they'd deal with the agent in that case.
This post was edited on 12/2/25 at 8:31 am
Posted on 12/2/25 at 8:35 am to mrbroker
It's amazing how many players are being paid handsomely for their "name, image, and likeness", yet I see very few of them in advertising or otherwise utilizing their name, image, and likeness to endorse certain products/companies. It's almost like the whole thing is a sham.
Posted on 12/2/25 at 8:42 am to TideCPA
It's a total sham. If you're a scholarship player, you're probably making at least $100K a year even to do scout team. That's on top of the scholarship, room and board, meals, per diems, clothing, etc., that comes with the gig.
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