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NIL driven basketball event to pay each school $1 million for NIL.
Posted on 5/8/24 at 7:19 am
Posted on 5/8/24 at 7:19 am
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The 'Players Era Festival' will include eight teams in 2024. In 2025 it's expected to double to 16 teams -- with huge brands
A one-of-a-kind revolutionary regular-season men's basketball event to be staged later this year in Las Vegas is expected to be finalized in the coming weeks, CBS Sports has learned. Its selling point is based on the major factor that has drastically altered college sports over the past three years: name, image and likeness compensation for players.
Games will be played in November under the umbrella of an event dubbed the "Players Era Festival," which will also include live music and other attractions for fans amid the glitz of the Las Vegas Strip during Thanksgiving week. In a college sports first, the event will also include $1 million NIL payouts for eight participating schools. What's more, players involved will have future earnings opportunities through long-term NIL contracts, sources told CBS Sports.
Alabama, Houston, Notre Dame, Oregon, Rutgers, San Diego State and Texas A&M are all on board, sources said. The eighth and final school for the 2024 event will emerge from a small group that is still being deliberated.
The Players Era Festival is not being pitched as a one-year happening, either.
Plans are to double the size of the field, sources told CBS Sports, with 16 teams as the target for 2025 and beyond. Duke, Gonzaga, Kansas, Michigan, Syracuse and Virginia have all engaged in discussions about potentially playing in 2025. Sources from a few schools in that group told CBS Sports they anticipate playing in the event if it extends beyond 2024 and continues as planned with 16 teams in 2025. If they opt in, they'd be joined by most (if not eventually all) of the schools playing in 2024, many of which have already signed up for a three-year agreement, according to sources.
The tournament would be unique in that the NIL collective of each participating school would be paid $1 million. Additional significant NIL opportunities (believed to be in the neighborhood of another $1 million) would be awarded exclusively to the winner or winners of the event, depending on the final bracket format(s). The money would then be distributed to athletes by the collectives. The athletes, while in Las Vegas, would be required to participate in multiple off-the-court activities to earn that NIL money. That quid pro quo agreement for NIL money is a key distinction and at the core of the appeal of the festival. Pay-for-play remains against NCAA rules. However, athletes can be paid for NIL work surrounding the actual games, which is the pitch here.
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The 'Players Era Festival' will include eight teams in 2024. In 2025 it's expected to double to 16 teams -- with huge brands
A one-of-a-kind revolutionary regular-season men's basketball event to be staged later this year in Las Vegas is expected to be finalized in the coming weeks, CBS Sports has learned. Its selling point is based on the major factor that has drastically altered college sports over the past three years: name, image and likeness compensation for players.
Games will be played in November under the umbrella of an event dubbed the "Players Era Festival," which will also include live music and other attractions for fans amid the glitz of the Las Vegas Strip during Thanksgiving week. In a college sports first, the event will also include $1 million NIL payouts for eight participating schools. What's more, players involved will have future earnings opportunities through long-term NIL contracts, sources told CBS Sports.
Alabama, Houston, Notre Dame, Oregon, Rutgers, San Diego State and Texas A&M are all on board, sources said. The eighth and final school for the 2024 event will emerge from a small group that is still being deliberated.
The Players Era Festival is not being pitched as a one-year happening, either.
Plans are to double the size of the field, sources told CBS Sports, with 16 teams as the target for 2025 and beyond. Duke, Gonzaga, Kansas, Michigan, Syracuse and Virginia have all engaged in discussions about potentially playing in 2025. Sources from a few schools in that group told CBS Sports they anticipate playing in the event if it extends beyond 2024 and continues as planned with 16 teams in 2025. If they opt in, they'd be joined by most (if not eventually all) of the schools playing in 2024, many of which have already signed up for a three-year agreement, according to sources.
The tournament would be unique in that the NIL collective of each participating school would be paid $1 million. Additional significant NIL opportunities (believed to be in the neighborhood of another $1 million) would be awarded exclusively to the winner or winners of the event, depending on the final bracket format(s). The money would then be distributed to athletes by the collectives. The athletes, while in Las Vegas, would be required to participate in multiple off-the-court activities to earn that NIL money. That quid pro quo agreement for NIL money is a key distinction and at the core of the appeal of the festival. Pay-for-play remains against NCAA rules. However, athletes can be paid for NIL work surrounding the actual games, which is the pitch here.
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Posted on 5/8/24 at 9:34 am to Night Vision
Nate Oats would have gone for free. The man never saw a top-10 schedule he didn't love.
Posted on 5/8/24 at 9:35 am to Night Vision
I can't believe this is the direction some people actually want college athletics to go.
Posted on 5/8/24 at 10:29 am to Night Vision
I mean the NIT should do it in the post season too
Posted on 5/8/24 at 10:44 am to Night Vision
College sports is becoming such a joke. Soon the players will prioritize this event over March Madness because they aren't getting paid. I'm rapidly losing interest with news like this.
Posted on 5/8/24 at 10:56 am to Night Vision
Next is the college all stars weekend ala NBA, which is all good. I celebrate capitalism.
frick y’all commies that criticize a player for banking on name and talent.
frick y’all commies that criticize a player for banking on name and talent.
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