re: Arkansas NIL issues

We have the richest family in America, most of whom have their primary residence 25 miles north of campus.

But they are uber rich, which means they truly don't give a shite about something as banal as college sports. They float above it, never mention it, and spend their money on other things like starting private colleges, funding art museums, and transforming Arkansas into a world-class mountain biking destination, and getting full National Park designation for the Buffalo River area.

The second generation guys attended Arkansas. Alice didn't. All of the third generation attended small liberal arts schools out of state.

I would expect the second and third generations of Jerry Jones money to act the same.