re: What would the SEC gain by adding Clemson and Florida State?

More likely to get teams like UNC/UVA/Vtech/ND if we start by taking Clemson & FSU - its no longer about adding TV markets as opposed to building a mini-NFL, this is just an intermediate step. give it 10 years and we wont be playing G5 schools, we'll be playing 9 or 10 conference games and the other 2 or 3 will be playing the B1G.

Think of the SEC/B1G as AFC/NFC.