re: What does wearing patagonia say about you?

Patagonia baseball/trucker hats are embarrassing. They shouldn't be worn. The t-shirts with the big logos are in the same category of awful.

But many of these comments -- I'm a functional person, I don't buy into looks or high priced stuff -- is hilarious.

Patagonia makes high quality and highly functional jackets and other clothing/gear that usually last a long time.

As this form of capitalism fails us, we're seeing things on sale off-and-on all year, and often ridiculously lowered in price.

Just bc someone is in Patagonia doesn't mean they paid a high price and it doesn't say anything about their lack of functionality.

Part of the reason you're seeing it more now is the fact it's more accessible and affordable. You don't have to go to the local outdoor shop, you can easily find it online and often at a reduced price -- and there's a stronger stigma against North Face, so people often side with Patagonia.