re: Why Fox News is Winning

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FOX just piggybacked off what Limbaugh had successfully done for years on the radio. Rush basically made the entire conservative media empire possible by carving out a niche on talk radio that exploded.

In order to make that happen, Rush first convinced his listeners that the mainstream media (I think he coined the term) leans left and couldn't be trusted.

I listened to Rush routinely during the Clinton years, especially at the height of the Hillarycare debate. That was his golden age. FOX News was born not too long after. They got rolling strong with the Lewinsky scandal.

I listen to very little talk radio or FOX News these days. Just pimping their wares to sell more product.

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I don't think rush had to 'convince' his listeners of anything. I was young, but I still recall my parents complaining that all the news was very biased toward progressivism before Rush came along.

And when Rush stepped up, it was by no means a sure thing. Talk radio was a dead industry when he debuted. No one thought it was anything you could make money off of.

I like Rush a lot, can't stand to even listen to Hannity, and like Michael Berry more than any other. I spend a lot of time driving.

Fox and other 'conservative' news outlets give media a balance it didn't have before. The idea that news media somehow only became biased recently is revisionist history. The media has been biased toward liberalism for a solid 80 years, and before that the political divisions as they are today were unrecognizable. The only thing that has happened is that we now have other outlets such as Fox or the internet to compare to the NYT or NBC.