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Tim Cook - August 28th, The Economist Magazine

Posted on 9/3/21 at 1:18 pm
Posted by Woodrow Wilson
Member since Feb 2014
365 posts
Posted on 9/3/21 at 1:18 pm
An interesting article from this week's (August 28th) The Economist magazine about Auburn alum, Tim Cook:

Tim Cook is the chief executive of Apple, the world's most valuable firm with a market value of $2.5Trillion. Over 80% of that has been amassed during the tenure of Tim Cook. No other chief executive has created more absolute value for shareholders. He took Steve Job's creation and made it better and bigger.

As Tim Cook celebrated his tenth anniversary as Apple's boss on August 24th, no one made a peep. He has staged what is arguably the greatest succession success in technology. When he took over from Jobs the company had a market value of $434 Billion. Annual sales surged from $108 Billion to $274 Billion last year. Net profit more than doubled to $57 Billion turning Apple into the world's most profitable company. Less widely noticed, during his tenure the "Apple economy" - its own annual revenue plus everything other companies make on its platforms has grown sevenfold to more than $1 Trillion.

Auburn does not receive its due. Too often other schools talk about their football player who can run faster with a football than another team's football player. Big deal. Auburn alums feed the hungry, clothe the naked, house the homeless, protect Americans and defend America, heal the sick and make money doing it. War Eagle!!!
This post was edited on 9/3/21 at 4:23 pm
Posted by jangalang
Member since Dec 2014
50780 posts
Posted on 9/3/21 at 1:49 pm to
Maybe instead of buying back billions of Apple shares as if he has too much cash to know how to burn it all he could give equity away to our ruhcroots. Only if he truly loves Auburn of course.


I’ll see myself out.
Posted by Leto II
Arrakis
Member since Dec 2018
22813 posts
Posted on 9/3/21 at 2:21 pm to
I wish he would fork over $200k to pay for my son's out-of-state tuition
This post was edited on 9/3/21 at 2:30 pm
Posted by trinidadtiger
Member since Jun 2017
18889 posts
Posted on 9/3/21 at 7:05 pm to
Jobs was the visionary who saw what a cellphone could be and was a first mover in that market, under Cook they have now fallen to number 3 behind Huawei and Samsung.

Eventually American consumers will discover they can get a cellphone with more capacity, for half the price...and that dumb sticker on the back of their car is not worth the 500 extra they paid for the phone.

He has done a good job, but he is no Jobs or Hedy Lamarr.
Posted by AA7
Birmingham, AL
Member since Nov 2009
28447 posts
Posted on 9/3/21 at 8:39 pm to
quote:

Eventually American consumers will discover they can get a cellphone with more capacity, for half the price...and that dumb sticker on the back of their car is not worth the 500 extra they paid for the phone.

You’re paying for the Mac integration, iMessage, and social status. They’ve been behind on specs for a while, but the fact that most people automatically associate iPhone with smart phone and that everyone gives people crap for turning an iMessage group chat into green bubbles is going to keep them on top.

But I agree that he’s not Jobs, but very few people in the past century are.
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