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re: 2015 Auburn Basketball Recruiting Thread

Posted on 2/16/15 at 4:54 pm to
Posted by GenesChin
The Promise Land
Member since Feb 2012
37708 posts
Posted on 2/16/15 at 4:54 pm to
Thirdlawson, when Baylor commands the type of sponsorship Auburn does, then we can talk about splitting it.

When brokering a deal here are things that get taken into account

- Exposure (tv, news etc)

- Merchandise sales

- Program colors (it's a long explanation that I only have amateur knowledge of but trust me, it is a negotiation point)



Apparel companies would come to Auburn to get a foothold on markets that AU is a major player for in terms of sales and exposure. While not on the level of an Alabama or Georgia, Auburn is a fringe Southeast flagship program due to how big a presence we are in the Southeast. Apparel companies don't do split deals for a program like AU because it is too valuable to let a competitor have a bite of the action.



A school like Baylor doesn't have the type of presence AU does so apparel companies don't negotiate the same way
Posted by Rig
BHM
Member since Aug 2011
41856 posts
Posted on 2/16/15 at 5:43 pm to
I'm glad you and not me wasted time explaining it
Posted by TheSandman
Notasulga
Member since Nov 2010
19412 posts
Posted on 2/16/15 at 7:49 pm to
quote:

Program colors
racist
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