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re: 2015 Auburn Basketball Recruiting Thread
Posted on 2/16/15 at 3:55 pm to thirdlawson
Posted on 2/16/15 at 3:55 pm to thirdlawson
quote:
Why not?
Ignoring the obvious competing interests in the AD, it is more valuable to sell the copmlete AD sponsorship. Companies will pay for exclusivity and pay an additional cost for the bundle
It is the same logic as to why you pay more for "the complete set" for collectors pieces. UA/Adidas want the whole thing, not a slice and to share
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