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re: Collegiate Trademark Question - SEC Related
Posted on 8/23/12 at 7:33 am to crimsonsaint
Posted on 8/23/12 at 7:33 am to crimsonsaint
Trademark law encourages folks to be litigious about their registered marks. If you don't protect it on one occasion, courts may not allow you to defend it down the road on another occasion. Also, there is the spectre of genericide. Tupperware, Thermos, etc. all used to be registered trademarks before they became associated with all similar products.
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