re: SEC TV Deal

quote:

---

The B1G will draw viewers from the northeast, midwest, and west. That is 165,000,000 in footprint population which is around 61% of the population. This doesn't even count the additions to that footprint when the B1G adds southern teams, Which will happen.

---

What you are missing is that streaming requires active viewership, not passive which terrestrial does. If they have to choose to pay for it, then they have to care enough to want to track it down and pay for it. I think companies will learn pretty quick what the real numbers will be, regardless of population numbers.