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You have no business sense. The players are going to be following the money. And the money gap between the B1G and everyone else is only going to grow. Why would an elite player stay in the south when he can go north and make more. It would not surprise me to see athletes fulfill their senior year of eligibility because the B1G will pay so well.

What are the Big 10 teams going to pay the athletes with? NIL is for the boosters, not the universities.

But you want to talk about money, do you really think any Big Ten Team can match Texas and Oklahoma oil money? Walmart? Coke? Huntsville and Raleigh/Chapel Hill/Durham have the two largest research parks in the country (both in the top four in the world), does the Big Ten beat that?

The southern schools have just as nice or better athletic facilities and put more players in the pros than the Big Ten. Not only that, but the southern schools actually play for and win national titles. Players see that, and choose their schools accordingly.

Like I have said, the Big Ten can make all the money in the world, and it will be the Southern schools that are winning all the National Titles. Winning titles brings eyes to the TV and money to the athletic coffers as advertisers and steamers see that and go with the winners.

The Big Ten has gone into huge PRO markets where their product will be fourth at best. I doubt the expected payout that Big Ten is predicting will show up as advertisers and streamers have to make a choice where to put their money in those markets.

No child, it is you that has no business sense, not even close.