re: Mack Brown told recruit to take NIL offer at another school

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this isn’t a market driven by standard rules of economics. The NIL money is not being given for any sort of monetary return

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Boosters giving NIL money should get a return with access to the player. $350k for a 3-4 star DB is ludicrous but I can see 50k to each Olineman but all of them have to appear in commercials or social business events. $50k for a local franchise commercial plus dinners with NIL donors and their favorite clients, seems pretty fair to me and a great opportunity to meet prominent people in your city