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The non GMO products are more expensive and therefore less attractive to the public. They're trying to drive the cost up on GMO products to make their products more competitive.

This is true, but they don't want subsidies to end, they want them expanded. The most recent farm bill raised the allotment 150% specifically to pay organic farmers' costs to be certified. They really just want a bigger piece of the pie while keeping a trendy label the average soccer mom believes will give her superpowers.

The only crops that receive substantial subsidies are the big 5 commodities (wheat, corn, soybeans, rice, and cotton). Curiously enough, the organic debate over these crops only arises if they are put into a form that can be labeled on a shelf, usually indirectly as animal feed or in processed foods. There's little stopping an organic producer from getting the same subsidies the large farms get on these crops, they just choose not to produce them because the cost of sub-par farming methods would sink them.

Vegetable, meat, and dairy producers receive little to no assistance, and these are really the areas where the 'organic' money is up for grabs. What organic farmers want is more subsidies (that other farmers don't get) to offset their shitty farming methods, while still whoring out the label.