NBC Plans to Put Heart-Rate Monitors on Parents of Athletes at the 2024 Olympics

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NBC revealed that it plans to place heart-rate monitors on parents of athletes competing in the 2024 Summer Olympics in Paris, with results being shown live on screen. …

According to Variety, test audience have loved seeing 'moms and dads' sweat it out while their child competes in the 100-meter dash or plays midfield for the United States' pair of soccer teams competing in France.

The heart-rate monitors are one of several measures NBC is taking to try and make sure the Paris games are a smash hit in the ratings.

Several celebrities with ties to NBC, but not with sports backgrounds such as Snoop Dogg, Kelly Clarkson, and Jimmy Fallon, will provide analysis of the Olympics.

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