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Auburn will use Nike beginning in 2025
Posted on 4/9/24 at 8:49 am
Posted on 4/9/24 at 8:49 am
per report from 247sports
quote:
Just Do It: Auburn headed to Nike
Auburn athletics will be wearing Nike gear beginning in 2025 after the current deal with Under Armour runs out.
AUBURN, Alabama—A partnership with Under Armour that started in 2006 will be no more as Auburn Undercover has learned that Auburn will be signing a new deal with Nike to be the official apparel and shoe provider for the athletic teams beginning when the current deal runs out at the end of the 2024-25 school year. The new agreement could be announced as early as Tuesday.
The new deal is expected to be for 10 years and monetarily it puts the Tigers among the top programs in the country that will be wearing Nike gear, a source confirms. Connections like Bo Jackson, Charles Barkley and Apple CEO Tim Cook, an Auburn grad, all played a part in helping push this deal over the top. It's a deal that Auburn athletics director John Cohen recently hinted was close to the finish line.
"We feel like we're in a very, very positive place right now," Cohen said last week. "I think our fanbase and everyone connected with Auburn is going to be very, very pleased with where we are.
"Just not ready to release because not all the I's are dotted and the T's are crossed."
Now those details have been finished and the deal is done.
Auburn has been with Under Armour for 20 years and restructured the contract in 2015 for $78.1 million. The new deal will begin immediately following the last Auburn sporting event in the spring of 2025.
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Posted on 4/9/24 at 8:50 am to BilbeauTBaggins
Following big bro again
Posted on 4/9/24 at 8:51 am to Bama54
quote:
Following big bro again
Sure. Nike has about 90% market share in the sport, but it’s only about Bama
Posted on 4/9/24 at 8:55 am to AUTiger789
Auburn really couldn't stay with UA any longer. They've been trending down for years.
Posted on 4/9/24 at 8:56 am to BilbeauTBaggins
quote:
Auburn headed to Nike
Could have sworn you guys were still with Russell Athletics.
Posted on 4/9/24 at 8:56 am to BilbeauTBaggins
Bring back Russell. The first time I saw Bama jerseys with that swoosh I wanted to puke.
Posted on 4/9/24 at 9:00 am to BilbeauTBaggins
Heard the other day that Champion is very popular again with the kids these days. And they make good athletic gear.
This post was edited on 4/9/24 at 9:01 am
Posted on 4/9/24 at 9:00 am to AUTiger789
quote:
Sure. Nike has about 90% market share in the sport, but it’s only about Bama
I'll assure you, it is ONLY about the money.
Posted on 4/9/24 at 9:02 am to BilbeauTBaggins
It's crazy how quickly Under Armour went down the toilet.
Posted on 4/9/24 at 9:04 am to AUTiger789
quote:
Sure. Nike has about 90% market share in the sport, but it’s only about Bama
10/14 SEC teams use Nike. Auburn is just following big bro, a long time Nike team.
#shame
Posted on 4/9/24 at 9:15 am to Tornado Alley
Get a life, not everything is about puke bama.
Posted on 4/9/24 at 9:15 am to Bama54
Poor Bama, desperately seeking validation wherever they think they can scrap it up.
Probably has zero to do with the fact that one of AU’s biggest alums is on the BOD of Nike.
Probably has zero to do with the fact that one of AU’s biggest alums is on the BOD of Nike.
Posted on 4/9/24 at 9:16 am to BilbeauTBaggins
Tim Cook was involved here… (he is on the Nike board)
Posted on 4/9/24 at 9:26 am to Eric Nies Grind Time
quote:
It's crazy how quickly Under Armour went down the toilet.
Auburn and Walmart killed the brand
Posted on 4/9/24 at 9:27 am to Bama54
The AU deal is bigger at this point…
Their uniform and colors are far superior.
Now if wal-mart dropped Bama you’d be F’d.
Their uniform and colors are far superior.
Now if wal-mart dropped Bama you’d be F’d.
Posted on 4/9/24 at 9:43 am to Wildcat98USA
quote:
The AU deal is bigger at this point…
Their uniform and colors are far superior.
Why do Auburn fans drown themselves in that ugly arse orange when there's like one tiny stripe of it on the uniforms?
Posted on 4/9/24 at 9:53 am to Pastor Mike
Tard…
Posted on 4/9/24 at 9:53 am to Bama54
quote:
Following big bro again
Posted on 4/9/24 at 9:54 am to Marktastic86
quote:
Why do Auburn fans drown themselves in that ugly arse orange when there's like one tiny stripe of it on the uniforms?
Why do Bama fans drown themselves in that ugly arse houndstooth when there's like none of it on the uniforms?
This post was edited on 4/9/24 at 9:55 am
Posted on 4/9/24 at 9:54 am to REV-S
quote:
not everything is about puke bama.
It is when you're Auburn.
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