re: Better basketball job Mizzou or Tennessee?

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I just don't think you will see what happens in football, happen in basketball.

Arenas are just too small around the country. You don't have the 8-12 bowl payouts to schools for conference money each year. There aren't as many timeouts in a game for advertising dollars like football at the arenas. Games are only 1:45-2:00 long, which means you don't make that much money on concessions or goods sold like you do an entire day of tailgating plus game for football.

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The amount paid on basketball has already got to be high in relation to revenues.

If I was running an athletic department as a business, I'd maximize my profits in my moneymaker (football) and then move the available money to the next closest profit maker. It may never match the ratios of football, but the ancillary sales (shirts, hats, apparel of all sorts) would skyrocket.

When you really think about it, basketball is just the vehicle with which you promote your brand for an additional four months after football is done. Hell, I'd run it at a deficit if I wasn't required to make a profit and it gave me a shot to have my brand out there an additional four months.

I think that's the real money. Ticket sales and concessions are small peanuts.

Then again, there's a reason I'm not being contacted for AD jobs, I'm just a small businessman.