re: JFF on the Cover of Time-"It's time to pay college athletes"

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You're splitting hairs. The point was that the NCAA is already the centralized distributor of player merchandise. They could easily pull statistics on individual jerseys sold and easily implement limits on suspicious transactions.

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Why place any limits on "suspicious" transactions? I'm saying, if a booster wants to buy 4,000 JFF jerseys, he is entitled to makes such a purchase. He is paying for something he believes has value. The school gets paid and the kid gets paid. No need to limit it. And you can't really expect a kid to rely on a booster's recruiting promise buy his jersey AFTER he joins the team and his jersey becomes available.