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re: Why did CBS pay more money for second tier Big 10 games over SEC first tier games?
Posted on 8/19/22 at 2:29 pm to Oswald31
Posted on 8/19/22 at 2:29 pm to Oswald31
quote:
Because the Big10 has close to 75x the population as the south, and even bigger that all of them can afford TVs…
Most won't tune in.
Regrettably, for those that do bother to tune in, those TVs will be showing Big 10 football.
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