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Nike's new UK logo looks a bit like an updated Northwestern logo

Posted on 2/6/16 at 8:30 am
Posted by Cheese Grits
Wherever I lay my hat is my home
Member since Apr 2012
54595 posts
Posted on 2/6/16 at 8:30 am




Can UK not hire a artist to make something more unique for UK?
Posted by TupeloReb
Member since Nov 2012
10743 posts
Posted on 2/6/16 at 8:32 am to
Looks like a bird screaming at its reflection
Posted by WG_Dawg
Hoover
Member since Jun 2004
86429 posts
Posted on 2/6/16 at 8:37 am to
Looks awful. When I think Kentucky I think of the iconic interlocked "UK".

That logo just doesn't really resonate, imo
Posted by Rebel Land Shark
Member since Jul 2013
30161 posts
Posted on 2/6/16 at 8:39 am to


Posted by silverstreak02
Charlotte, NC
Member since Aug 2013
970 posts
Posted on 2/6/16 at 8:40 am to
Posted by Stonehog
Platinum Rewards Club
Member since Aug 2011
33326 posts
Posted on 2/6/16 at 8:40 am to
Posted by Cheese Grits
Wherever I lay my hat is my home
Member since Apr 2012
54595 posts
Posted on 2/6/16 at 8:42 am to
New UK logo

quote:




new UL response logo?


Posted by thesoccerfanjax
Member since Nov 2013
6128 posts
Posted on 2/6/16 at 8:46 am to
The interlocked UK is still the "real" UK logo. This new one is just "secondary". Whatever that means. And it's ugly.
Posted by BluegrassBelle
RIP Hefty Lefty - 1981-2019
Member since Nov 2010
98815 posts
Posted on 2/6/16 at 8:52 am to
Yeah it's just secondary, so they can quietly make it go away.

Team Power K. That's the real UK logo. And penis cat.
Posted by Cheese Grits
Wherever I lay my hat is my home
Member since Apr 2012
54595 posts
Posted on 2/6/16 at 8:52 am to
quote:

This new one is just "secondary". Whatever that means.


It means Nike wants it to become primary at some point

quote:

And it's ugly.


:kige:

I still think the old K logo was the best.


F*ck Kansas for bitching about it so UK had to drop it. F*ck Kansas!
Posted by hawgndodge
Member since Jun 2009
4730 posts
Posted on 2/6/16 at 9:17 am to
Just wait. They'll continue to push it more and more to the forefront. That's exactly what they told us too. It's just secondary blah blah blah.

#KillPumbaHog
Posted by piggilicious
Member since Jan 2011
37295 posts
Posted on 2/6/16 at 9:20 am to
The fangs are what ruins it, trim those suckers and it wouldn't be so bad.
Posted by arkyhawk
SWMO
Member since Jan 2013
8116 posts
Posted on 2/6/16 at 9:21 am to
quote:

about it so UK had to drop it. F*ck Kansas!



To be fair that does look A LOT like the one KU uses
Posted by CNB
Columbia, SC
Member since Sep 2007
95854 posts
Posted on 2/6/16 at 9:22 am to
It's a fricking letter, of course it looks like other Ks
Posted by silverstreak02
Charlotte, NC
Member since Aug 2013
970 posts
Posted on 2/6/16 at 9:26 am to
quote:

It's a fricking letter, of course it looks like other Ks



Yeah, a block K isn't exactly unique to the Kansas Jayhawks...just let them use their made-up bird and get over it.
Posted by CRDNLSCHMCPSN11
Member since Dec 2014
17172 posts
Posted on 2/6/16 at 9:37 am to
Certainly looks better than the boring "UK" they've been going with forever.
Posted by Knocksville
Remote
Member since Jul 2014
818 posts
Posted on 2/6/16 at 9:40 am to
Looks like two old crows getting it on...
Posted by TheCheshireHog
Cashew Chicken Country
Member since Oct 2010
40851 posts
Posted on 2/6/16 at 9:51 am to
quote:

Yeah it's just secondary, so they can quietly make it go away.


They're so cute when they're young and naive. I remember we were that way once about our new secondary logo from Nike.
Posted by srotaG adirolF
Lakeland, Florida
Member since May 2004
737 posts
Posted on 2/6/16 at 10:12 am to
Looks like the Dodge Hellcat logo to me...

Posted by Kentucker
Cincinnati, KY
Member since Apr 2013
19351 posts
Posted on 2/6/16 at 10:18 am to
Royal blue staple removers will be flying off the store shelves.

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