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Tuscaloosa
New York Yankees Fan
4x Award Winning SECRant user
Member since Dec 2011
34957 posts

Alabama unveils "The Advantage" program to build players' personal brands
UA once again leading the game. These new laws certainly won't help build any sense of parity. The rich will get richer.

quote:

Alabama Athletics, one of the most recognizable and influential brands in all of sports, has created The Advantage, a comprehensive program that will provide Crimson Tide student-athletes with the education and tools necessary to build and elevate their personal brands.

In working with both campus partners and external entities, The Advantage, will focus on brand management, maximizing personal social media platforms and financial literacy.

“We are excited to launch this new program, which even further demonstrates our commitment to fully developing our student-athletes,” Alabama Director of Athletics Greg Byrne said in a release. “We are blessed to have incredible resources on campus with our institution, allowing us to better fit our specific needs and evolve The Advantage, as needed.”


LINK



JoseyWalesTheOutlaw
Alabama Fan
In The Ham
Member since Nov 2017
6386 posts

re: Alabama unveils "The Advantage" program to build players' personal brands
I guess we will use the Dodge Charger PLan as our backup plan or perhaps The REC.


geauxtigahs87
New Orleans Saints Fan
Louisiana
Member since Dec 2008
25194 posts
 Online 

re: Alabama unveils "The Advantage" program to build players' personal brands
quote:

Alabama Athletics, one of the most recognizable and influential brands in all of sports



Football sure, but athletics, nah
This post was edited on 5/4 at 4:49 pm


Tuscaloosa
New York Yankees Fan
4x Award Winning SECRant user
Member since Dec 2011
34957 posts

re: Alabama unveils "The Advantage" program to build players' personal brands
quote:

Football sure, but athletics, nah


You sure about that?


JoseyWalesTheOutlaw
Alabama Fan
In The Ham
Member since Nov 2017
6386 posts

re: Alabama unveils "The Advantage" program to build players' personal brands
Just another retarded LSU fan.


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3414
Golgi Apparatus
Alabama Fan
Member since Sep 2009
2096 posts
 Online 

re: Alabama unveils "The Advantage" program to build players' personal brands
quote:

Football sure, but athletics, nah


I’d argue that football alone represents 60% or more of all collegiate athletics prestige/recognition within the United States.

Yes I pulled that stat completely out of my ass.
This post was edited on 5/4 at 4:54 pm


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242
BIGJLAW
Alabama Fan
Member since Mar 2013
6519 posts

re: Alabama unveils "The Advantage" program to build players' personal brands
quote:

Football sure, but athletics, nah


You sure about that?

Let him laugh as it shows how little he knows.
Football, yeah we know.
Basketball, sweet 16 and has been before
Softball, yeah up there as well
Gymnastics, See above
Golf, Natty after Natty
Baseball- we suck there.
I think we did pretty well at Rowing as well, IDK.


RT1941
Alabama Fan
Member since May 2007
25509 posts

re: Alabama unveils "The Advantage" program to build players' personal brands
Surely big time programs have already canvased this and initiated something similar already? Right?

Obviously many State’s Legislators have passed laws already. Surely colleges have a plan in place to be prepared when the time comes.


SummerOfGeorge
Alabama Fan
Brookhaven, GA
Member since Jul 2013
81313 posts

re: Alabama unveils "The Advantage" program to build players' personal brands
The Dodge Chargers will be given a Roman Triumph to celebrate their decade of victories on their way to retirement

This post was edited on 5/4 at 5:01 pm


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290
Leto II
Auburn Fan
Blue Georgia
Member since Dec 2018
8601 posts

re: Alabama unveils "The Advantage" program to build players' personal brands
That's pretty cool. Good idea.


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5Wide
Alabama Fan
Member since Jun 2013
1654 posts

re: Alabama unveils "The Advantage" program to build players' personal brands
quote:

Football sure, but athletics, nah




There are only a handful of brands in collegiate athletics and they're all either football or basketball programs. You think niche sports have brands?


Porter Osborne Jr
Georgia Fan
Member since Sep 2012
32907 posts

re: Alabama unveils "The Advantage" program to build players' personal brands
I can't wait for UGA to steal this and put their own, slight twist on it


antibarner
Alabama Fan
Member since Oct 2009
20221 posts

re: Alabama unveils "The Advantage" program to build players' personal brands
Chargers? I imagine we have a deal with Mercedes


JoseyWalesTheOutlaw
Alabama Fan
In The Ham
Member since Nov 2017
6386 posts

re: Alabama unveils "The Advantage" program to build players' personal brands
It should be out later tonight I would think. Make sure you change the colors to Black and Red


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70
TheXman
Georgia Fan
Middle America
Member since Feb 2017
2930 posts

re: Alabama unveils "The Advantage" program to build players' personal brands
So now the 18-22 year olds will be even more self absorbed?

Fantastic


WaterLink
LSU Fan
Baton Rouge
Member since Sep 2015
5744 posts

re: Alabama unveils "The Advantage" program to build players' personal brands
I could take the time to talk shit, but not gonna lie here, good on Bama for doing this. Particularly this part:

quote:

and financial literacy.


Because I hate seeing people spend their best years putting their body through hell which they'll feel the rest of their lives, and have nothing to show for it by the end of it.


NashvilleTider
Alabama Fan
Your Mom
Member since Jan 2007
6876 posts

re: Alabama unveils "The Advantage" program to build players' personal brands
Kirby : uga unveils “The Advantage +” because all we do is copy Alabama (except for the winning championships part)


RollTide1987
Alabama Fan
Washington, D.C.
Member since Nov 2009
53803 posts
 Online 

re: Alabama unveils "The Advantage" program to build players' personal brands
quote:

I can't wait for UGA to steal this and put their own, slight twist on it


This actually takes business savvy and critical thinking skills. Kirby can't just take a cell phone picture of a board and call it a day.


EKG
Texas A&M Fan
Houston, TX
Member since Jun 2010
35692 posts

re: Alabama unveils "The Advantage" program to build players' personal brands
Very wise.
Glad to see folks advocating on behalf of student athletes.


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32
tylerdurden24
Georgia Fan
Member since Sep 2009
43009 posts
 Online 

re: Alabama unveils "The Advantage" program to build players' personal brands
Yes, Alabama isn’t out in front just keeping pace.

quote:

Georgia athletic officials are already preparing for a new world for their athletes when it comes to them being able to profit from the change as early as July 1 under an arrangement it’s made with Altius Sports Partners.

The firm, headed by a former vice president of business and legal affairs for the NFL Players Association, is already preparing UGA athletes to understand NIL policies and to monetize their intellectual property. They are doing that through workshops over the next year on personal branding and business formation and opportunities with social media posts, autographs, personal appearances, camps, clinics and such merchandise as T-shirts and bobbleheads.


From April 22nd
This post was edited on 5/4 at 5:25 pm


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