Jerry Jones has said that he could get more than $10 billion for the Dallas Cowboys if he ever got the itch to sell the team. He also said a sale will never go down.
"Let me make this very clear," Jones told King. "I'll say it definitively. I will never do it. I will never sell the Cowboys. Ever."
Forbes reported in 2021 that the Cowboys had a value of $6.5 billion. The outlet said the Broncos, meanwhile, had a value of $3.75 billion.