Why are there rumors about Kansas joining the SEC?

https://www.kansascity.com/sports/spt-columns-blogs/for-petes-sake/article288448215.html It's been picked up by the Kansas City Star, which isn't exactly the greatest outfit on earth, but I was surprised to see this reported there.

You don't want these shitbirds in your conference. Y'all think Mizzou is a misfit, you've seen nothing yet. And here is how the Jayhawk fanbase is reacting to the idea:

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Big 10 all day.

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I think I’d prefer the big 10 (18?). SEC would be the last on my list (well, the PAC “12” would be last)…does anyone want to be aligned with mizzou again? Prefer big 10 or ACC, or stay with the big 12.

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Our culture is not slaver culture like MU. Big 10 or stay put.

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frick the SEC. Big 12 better not go anywhere.

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Or - and hear me out - the SEC can go frick itself.

I'm sorry, but if Kansas is a pick up for the SEC, then it's equally a pick up for the Big Ten, if not moreso. If we're gonna jump conferences, it better be to go midwest and northeast.

I hate the SEC and everything it stands for. And I believe KU alumni would riot if that was our future.

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